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The Button Brigade

Branding • Web Design • Kickstarter

The Button Brigade

The Button Brigade was started all because I couldn't find a button-up shirt that fit anywhere. Men's were too big while women's were cut in all the wrong places. I set out to solve this problem wanting the end product to fit a wider range of folks all while being ethically made here in the United States. I also decided to give away 10% of my profits to LGBTQ+ organizations.

Principle Designer: Katie Cooper

Goal: Create a company that makes button-ups that fit a wider range of people regardless of their gender.

crest logo for the button brigade skull with sewing needle tagline gender neutral apparel Designer: Katie Cooper
crest logo for the button brigade skull with sewing needle tagline gender neutral apparelcrest logo for the button brigade skull with sewing needle tagline gender neutral apparel
photograph of modeling a black short sleeve button upphotograph of modeling a chambray short sleeve button upphotograph of modeling a stripe short sleeve button upphotograph of modeling a pineapple short sleeve button upphotograph of modeling a tiger print short sleeve button upphotograph of modeling a white short sleeve button up

The Kickstarter:

The button brigade kickstarter project

Featured In:

Featured in Teen Vogue New York Post Esquire Network Choose901 Highground News Windy City Times Hooligan Magazine
Web design for the button brigade